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Circana report shows lifestyle purchases fuel retail growth for the first quarter of 2026.
March 30, 2026
By: Melissa Meisel
Retail growth is being fueled by “feel good” purchases addressing themes from wellness to beauty, says Circana in a new report. Consumers’ continued spending both in spite of and in response to challenges is boosting retail growth in 2026. Total US retail sales revenue—across discretionary general merchandise, retail food and beverage, and non-edible consumer packaged goods (CPG)— for the first 10 weeks of 2026 is up 2% from the same time last year, with equivalent demand levels overall, acco...
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